Second Family Memory Care Center
Second Family tri-fold brochure
The Client's Roots
After years of being in senior healthcare, Diane wanted to start her own establishment and treat her patients with exceptional, personable care, as if they were her "second family". She wanted a logo to begin the branding process and help inspire the details of the rest of her growing brand.
Project Goals
How the Business Bloomed
Take a rough sketch on paper and create a sleek modern logo that encompass a heart and a person, and choose colors that are not typically found in healthcare branding, but feel calming, inviting, and relaxing. Establish brand colors, as well as create a tri-fold brochure for marketing.
Diane's brand now has the potential to "bloom" endlessly and turn her passion for healthcare into a fully functioning senior care facility. in 2024, Diane expanded by opening a sister company, Remini's City, a Small Dementia Village, that works hand-in-hand with Second Family.